Your first big graphic design project is your logo and a brand guide. Before you get into the basics of picking things like color and font, make sure you know what personality you want your business to have.
Then let’s say you know who your company is. Then it’s time to pick a font and some color. Its vital to take a step back and consider all the elements that can contribute to either making or breaking it. After all, your logo in some respects is the face of your company, it is what makes you memorable.